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Sector growth: Agriculture & Allied Sectors
Agriculture and its related industries are critical contributors to the GDP of India and its job market. With the rapid expansion of its scope and market diversification, Growbet Partners, one of the key players in India’s market entry and business strategy is ideally positioned to assist companies in the fluid and dynamic agriculture and related sector by facilitation the development of market entry and expansion plans that are tailored to the needs of sector.
Key drivers of Growth:
Technological Advancements:
Technologies such as genetically modified crops, drip irrigation and precision agriculture are making farming more productive, efficient and sustainable. Mechanization, automation and digital farming are driving a shift from traditional farming practices.
Government Initiatives and Policies:
Government initiatives such as ‘Mega Food Parks Scheme’, ‘National Agriculture Market (eNAM)’ and ‘Pradhan Mantri Kisan Samman Nidhi Yojana’ are aimed at modernising the agriculture value chain, increasing farmer income and promoting agricultural growth. The industry is catching more investors’ eyes, spurred by motivations such as agribusiness startups, agricultural infrastructure and job opportunities in rural communities.
Market Diversification and Export Opportunities:
Indian agriculture is diversifying towards non-conventional crops like organic farming, horticulture, floriculture, and high-value crops. Indian farmers and agro-businesses have a potential to export on increasing demand from importing countries. Programmes like ‘Agri Export Policy’ and the market access agreements are enabling agricultural exports.
Value Addition and Agribusiness Development:
With rising investments in food processing, cold chain logistics, agro-based industries and agricultural R&D, the agriculture sector is increasingly focusing on value addition and agribusiness development. There is increasing demand for value-added products, such as processed food, organic foods and any food with function in the domestic and overseas markets.
Climate Resilience and Sustainable Agriculture:
Agriculture is confronted with serious challenges from environmental destruction and global warming. For improved soil health and water conservation and for making agriculture resilient to the changing climate, sustainable farming practices such as agroforestry, conservation agriculture, and organic farming are being advocated. The adoption of climate-smart ag techniques is key to the long term health of the industry.
Challenges and Opportunities:
Water Scarcity and Irrigation Management:
To increase the productivity of agriculture and mitigate climate change, there is a need for better irrigation infrastructure and tackling water scarcity. The result is that even production can be a raised by investing in watershed development, micro irrigation and water efficiency technologies.
Market Access and Farmer Empowerment:
To empower farmers and enhance their income, equitable market access, system of price discovery and connectivity to value chain are essential. Schemes such as contract farming, agri-logistics infrastructure, farmer producer organizations (FPOs) can enable market access for farm produce and strengthen farmer-market linkage.
Rural Development and Employment Generation:
Entrepreneurship, skill development and rural development support have to be the key elements to revive the rural economy and help de-stress the agrarian sector. Investments in agro-industries, agri-entrepreneurship and rural infrastructure can lead to increased rural livelihoods, reduced rural-urban migration & increase jobs.
Market Projections:
The Indian Agriculture And Allied Industry is projected to grow at a CAGR of about 4% in next 5 years. The growth is driven by technological advancements, government support, diversification of the market, and sustainable agricultural practices.
Why Partner with Growbet Partners:
Growbet Partners is involved in a variety of India-focused services customized to the specific needs of agribusiness and agri-allied industries, such as market entry, business strategies and market research. Leveraging our extensive network, extensive industry knowledge and strategic insights, we equip enterprises to leverage growth opportunities, address regulatory hurdles and succeed in the long run in the Indian market.
Finally, India’s agriculture and agro-allied sectors have an array of opportunities to foster growth, innovation, and rural development. With the support of Growbet Partners, companies can achieve greater productivity, explore new markets, and help the agriculture industry grow sustainably.
Growbet Value Proposition
Expertise in both qualitative & quantitative research methods
Solutions-based approach incorporating holistic research design
Rigour in all areas of the research process – questionnaire design, data collection, analysis and reporting ensuring accurate results
Maximum use of technology ensuring faster turnaround
Action-oriented findings
And above all, involvement of industry experts who converse in the client’s language